Model Comparison

Ideogram V3 vs GLM Image

Two models with strong text rendering capabilities take different approaches: Ideogram's specialized typography engine versus GLM's multimodal foundation with image input support. Both deliver readable text, but their broader feature sets differ significantly.

Comparison7 min read
Background

Specialized Text vs Multimodal Foundation

Ideogram V3 was built by a team of former Google Brain researchers who founded Ideogram AI with a singular focus: solving the text rendering problem that plagued most image generation models. Where other models treat text as just another visual element (often with garbled results), Ideogram was architecturally designed to understand letterforms, spelling, and typography. The result is a model that reliably produces readable, correctly-spelled text in generated images.

GLM Image comes from THUDM (Tsinghua University's Data Mining Lab), built on top of their GLM-4V vision-language model. Rather than specializing in a single capability, GLM Image takes a multimodal approach—it understands both images and text natively, enabling image-to-image generation alongside standard text-to-image. Its text rendering is notably strong, likely benefiting from the underlying language model's understanding of text semantics.

The pricing reflects their different approaches: Ideogram charges a flat rate per image regardless of resolution, while GLM Image uses per-megapixel pricing—making it roughly 70% more expensive at standard 1MP resolution but potentially cost-effective for smaller images. Speed is comparable, with GLM slightly faster at ~3.5s versus Ideogram's ~4s.

The key differentiator beyond text quality is workflow flexibility. GLM Image supports image input, enabling editing workflows, style transfer, and reference-based generation. Ideogram is text-to-image only but offers style presets (auto, general, realistic, design) and a configurable "magic prompt" feature that can enhance your descriptions before generation.

Tip: If your workflow requires image input (editing, variations, style transfer), GLM Image is the only choice here. For pure text-to-image with critical typography needs, Ideogram's specialized approach may deliver more consistent results.

Side by Side

Visual Comparison

Compare outputs from both models using identical prompts. Pay attention to text accuracy, overall composition, and detail rendering.

PromptIdeogram V3GLM Image
PortraitPortrait of an elderly violin maker in his workshop, warm afternoon light through dusty windows, weathered hands holding instrument, documentary photography
Ideogram V3 - Portrait
Model: ideogram-v3
Portrait of an elderly violin maker in his workshop, warm afternoon light through dusty windows, weathered hands holding instrument, documentary photography
GLM Image - Portrait
Model: glm-image
Portrait of an elderly violin maker in his workshop, warm afternoon light through dusty windows, weathered hands holding instrument, documentary photography
TypographyNeon sign at night reading 'OPEN 24 HOURS' and 'Best Coffee in Town', rain-wet city street reflections, urban night photography
Ideogram V3 - Typography
Model: ideogram-v3
Neon sign at night reading 'OPEN 24 HOURS' and 'Best Coffee in Town', rain-wet city street reflections, urban night photography
GLM Image - Typography
Model: glm-image
Neon sign at night reading 'OPEN 24 HOURS' and 'Best Coffee in Town', rain-wet city street reflections, urban night photography
ProductArtisan chocolate bar packaging with text 'DARK ORIGIN' and '72% Cacao', premium food photography on marble surface with scattered cocoa beans
Ideogram V3 - Product
Model: ideogram-v3
Artisan chocolate bar packaging with text 'DARK ORIGIN' and '72% Cacao', premium food photography on marble surface with scattered cocoa beans
GLM Image - Product
Model: glm-image
Artisan chocolate bar packaging with text 'DARK ORIGIN' and '72% Cacao', premium food photography on marble surface with scattered cocoa beans
ArchitectureTraditional Japanese temple gate (torii) at dawn, mist rising from surrounding forest, architectural photography, serene atmosphere
Ideogram V3 - Architecture
Model: ideogram-v3
Traditional Japanese temple gate (torii) at dawn, mist rising from surrounding forest, architectural photography, serene atmosphere
GLM Image - Architecture
Model: glm-image
Traditional Japanese temple gate (torii) at dawn, mist rising from surrounding forest, architectural photography, serene atmosphere
NatureAutumn leaves floating on a still pond with perfect reflections, golden hour lighting, contemplative nature photography
Ideogram V3 - Nature
Model: ideogram-v3
Autumn leaves floating on a still pond with perfect reflections, golden hour lighting, contemplative nature photography
GLM Image - Nature
Model: glm-image
Autumn leaves floating on a still pond with perfect reflections, golden hour lighting, contemplative nature photography

New to ImageGPT?

ImageGPT provides access to both Ideogram V3 and GLM Image through a single API. Use Ideogram for typography-critical work and GLM Image when you need image input capabilities—without managing multiple provider accounts. Start with a 7-day free trial.

Recommendations

When to Use Each Model

Choose based on your primary requirements—perfect text or multimodal flexibility.

Ideogram V3

  • Marketing materials with prominent text (posters, banners, ads)
  • Product packaging design with brand names and taglines
  • Social media graphics with readable captions
  • Logo concepts and typographic exploration
  • Any project where text legibility is critical

GLM Image

  • Image editing and variation workflows
  • Style transfer from reference images
  • Projects requiring both text and image input
  • Designs with text where perfect accuracy is less critical
  • Iterative creative workflows with image-based guidance
Deep Dive

Text Rendering Accuracy

Testing each model's ability to render readable, properly-formed text.

Ideogram V3
"Craft brewery label with text 'NORTHERN LIGHTS IPA' and 'Sma..."
Ideogram V3 result
Model: ideogram-v3
Craft brewery label with text 'NORTHERN LIGHTS IPA' and 'Small Batch No. 47' and 'ABV 6.8%', vintage illustration style with mountain scenery, product mockup on wooden bar surface
GLM Image
"Craft brewery label with text 'NORTHERN LIGHTS IPA' and 'Sma..."
GLM Image result
Model: glm-image
Craft brewery label with text 'NORTHERN LIGHTS IPA' and 'Small Batch No. 47' and 'ABV 6.8%', vintage illustration style with mountain scenery, product mockup on wooden bar surface

This prompt tests multiple text elements: a product name, a batch designation with numbers, and a percentage figure. Beer labels require text that's both readable and stylistically appropriate to the vintage illustration aesthetic.

Ideogram's specialized text engine typically handles this type of prompt with high accuracy—the brewery name, batch number, and ABV percentage tend to render legibly and with appropriate typography. GLM Image produces attractive results but may show variations in text accuracy, particularly with numbers and the percentage symbol. For product design mockups where text must be correct, Ideogram's reliability reduces iteration cycles.

Note: Numbers and special characters (%, #, &) are particularly challenging for most models. Ideogram handles these more consistently than GLM Image.

Deep Dive

Portrait Photography

Comparing natural human rendering and fine detail quality.

Ideogram V3
"Portrait of a female scientist in a laboratory, natural ligh..."
Ideogram V3 result
Model: ideogram-v3
Portrait of a female scientist in a laboratory, natural lighting from large windows, thoughtful expression while examining a sample, shallow depth of field, documentary style
GLM Image
"Portrait of a female scientist in a laboratory, natural ligh..."
GLM Image result
Model: glm-image
Portrait of a female scientist in a laboratory, natural lighting from large windows, thoughtful expression while examining a sample, shallow depth of field, documentary style

Portraits reveal a model's ability to render convincing human features—skin texture, natural expressions, eye detail, and lighting interactions. Laboratory settings add complexity with technical equipment and specific lighting conditions.

Both models produce competent portraits, though with different characteristics. Ideogram tends toward slightly cleaner, commercial-ready results. GLM Image, drawing on its vision- language foundation, sometimes captures more naturalistic details but with occasional inconsistencies. Neither is a photorealism specialist—models like Juggernaut Flux Pro or Seedream V4.5 outperform both for portrait work.

Deep Dive

Signage and Environment

Testing text integration in environmental context.

Ideogram V3
"Old-fashioned general store exterior with painted sign readi..."
Ideogram V3 result
Model: ideogram-v3
Old-fashioned general store exterior with painted sign reading 'JOHNSON'S MERCANTILE' and 'Est. 1892' and 'Dry Goods & Provisions', rustic American frontier town, golden hour lighting
GLM Image
"Old-fashioned general store exterior with painted sign readi..."
GLM Image result
Model: glm-image
Old-fashioned general store exterior with painted sign reading 'JOHNSON'S MERCANTILE' and 'Est. 1892' and 'Dry Goods & Provisions', rustic American frontier town, golden hour lighting

Environmental signage tests both text accuracy and contextual integration—the text must be readable while fitting naturally into the scene's aesthetic and era. Multiple text elements at different sizes add complexity.

Ideogram excels at this category, rendering the store name, establishment date, and tagline with period-appropriate typography. The text feels like it belongs on an authentic frontier store. GLM Image creates atmospheric environments but may show less consistency in the text elements—some may be clear while others are stylized to the point of illegibility. For historical scenes requiring readable signage, Ideogram is more reliable.

Tip: For period-accurate typography (Art Deco, Victorian, Mid-century), Ideogram's style presets help guide the text rendering toward appropriate aesthetics.

Deep Dive

Product Photography

Testing commercial product rendering with branded text.

Ideogram V3
"Premium tea packaging with elegant text 'IMPERIAL DRAGON' an..."
Ideogram V3 result
Model: ideogram-v3
Premium tea packaging with elegant text 'IMPERIAL DRAGON' and 'Aged Pu-erh' and 'Yunnan Province', luxury product photography on dark slate with scattered tea leaves, dramatic studio lighting
GLM Image
"Premium tea packaging with elegant text 'IMPERIAL DRAGON' an..."
GLM Image result
Model: glm-image
Premium tea packaging with elegant text 'IMPERIAL DRAGON' and 'Aged Pu-erh' and 'Yunnan Province', luxury product photography on dark slate with scattered tea leaves, dramatic studio lighting

Product packaging requires text that's both accurate and aesthetically appropriate—brand names must be legible while conveying premium quality. Tea packaging adds the challenge of potentially including non-Latin characters or transliterated text.

Ideogram handles luxury packaging well, with text that maintains elegance while remaining readable. The typography typically matches the premium aesthetic. GLM Image produces appealing product shots with good material rendering (the tea leaves, slate surface, and packaging textures), but text elements may be less consistent. For e-commerce or marketing where product text matters, Ideogram reduces the need for post-processing or regeneration.

Deep Dive

Workflow Flexibility

Comparing text-only versus multimodal capabilities.

Ideogram V3 (~4s)
"Vintage travel poster with text 'EXPLORE PATAGONIA' and 'Whe..."
Ideogram V3 (~4s) result
Model: ideogram-v3
Vintage travel poster with text 'EXPLORE PATAGONIA' and 'Where Mountains Meet the Sky', dramatic landscape with glaciers and peaks, retro tourism illustration style
GLM Image (~3.5s)
"Vintage travel poster with text 'EXPLORE PATAGONIA' and 'Whe..."
GLM Image (~3.5s) result
Model: glm-image
Vintage travel poster with text 'EXPLORE PATAGONIA' and 'Where Mountains Meet the Sky', dramatic landscape with glaciers and peaks, retro tourism illustration style

While this comparison uses text-to-image generation (the only mode both models share), GLM Image's image input capability opens workflows unavailable with Ideogram. You could provide a reference poster, a landscape photo, or a sketch as compositional guidance.

For pure text-to-image poster design, Ideogram's typography advantage is visible—text elements render more consistently with vintage poster aesthetics. However, if your workflow involves iterating on existing designs, creating variations of previous outputs, or using reference images, GLM Image's multimodal capabilities provide flexibility that Ideogram cannot match. The choice depends on whether text accuracy or workflow versatility matters more for your project.

Tip: Consider using Ideogram for initial text-heavy compositions, then GLM Image for variations and refinements if you need image input capabilities.

Specifications

Feature Comparison

Technical specifications comparing text specialist versus multimodal approach.

FeatureIdeogram V3GLM Image
Release20242024
ArchitectureIdeogram proprietaryGLM-4V based
CreatorIdeogram AITHUDM (Tsinghua)
Image qualityExcellentVery Good
Text renderingIndustry-leadingExcellent
PhotorealismVery GoodVery Good
Generation speed~4s~3.5s
Cost per imageFlat ratePer-megapixel (~1.7× more at 1MP)
Image input support
Aspect ratio options7 ratios10 presets
Style presets4 presetsNone
Magic promptYes (Auto/On/Off)No
Guidance scaleN/A1-10 (default 1.5)
ELO rating~1175N/A
Try It Yourself

Try Ideogram V3

Generate your own images to compare text rendering quality. Try prompts with specific text to test typography accuracy.

Generated visual
https://demo.staging.imagegpt.host/image?prompt=A+vintage+travel+poster+with+text+%27VISIT+TOKYO%27+and+%27Land+of+the+Rising+Sun%27%2C+art+deco+style+with+cherry+blossoms+and+Mount+Fuji+silhouette%2C+retro+color+palette&model=ideogram-v3

Frequently Asked Questions

Perfect text or
multimodal flexibility?